Luxury Fashion Brand ME+EM Selects Clipper for Multichannel Solution

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Luxury Fashion Brand ME+EM Selects Clipper for Multichannel Solution

Clipper Logistics plc, the retail logistics specialist, is pleased to announce that it has been appointed by luxury fashion brand ME+EM to provide a multichannel retail logistics solution for their range. Based at Clipper’s e-fulfilment centre of excellence in Enfield, the contract will take advantage of the company’s extensive expertise in fashion retail.

The iconic womenswear brand, which combines an obsessive focus on cut, colour and quality with a keen eye for detail, commenced work with Clipper early July 2014. The multichannel solution includes provision of warehousing, bespoke pre-retail services and packing items ready for dispatch to customers. In addition to the e-fulfilment element of the contract, the solution will also include delivery of goods to ME+EM’s central London retail store, taking advantage of Clipper’s electric vehicle, which services Regent Street retailers, and London’s West End.

Cornelia Smith, Director of Merchandising at ME+EM said: “Clipper have demonstrated the expertise we needed to help prepare the business for its planned growth. They’re extremely well regarded in fashion retail and their knowledge of the sector will help us deliver our customer promises. We have been delighted with the initial migration to the Clipper facility and we look forward to the continued success of this operation.”

Steve Parkin, Executive Chairman of Clipper commented: “We welcome this new contract to the Enfield site and we’re confident we’ll be able to deliver against ME+EM’s expectations. Multichannel is obviously an evolving area of retail logistics, so it’s vital that we keep our systems and processes ahead of the game; one of the ways in which we demonstrate value to our customers. The ME+EM product range of luxury clothing and accessories, allows us to further demonstrate our ability to cater for retailers of all types and sizes.”

The Clipper solution will allow for supply chain efficiencies that will improve the ME+EM customer experience, including improved packaging and later cut-off times for orders placed online. Clipper’s shared user model allows retailers of varying sizes and requirements to reduce their outlay by sharing technology and infrastructure costs, whilst benefitting from best practice.

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