Clipper Portcentric Solution Aids Antler’s Global Growth Plans

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Clipper Portcentric Solution Aids Antler’s Global Growth Plans

Retail and high value logistics specialist, Clipper, has been appointed to provide worldwide warehouse and distribution services for premium luggage brand, Antler. The contract will be serviced from Clipper’s Portcentric Supercentre at Wynyard Park on Teesside and takes advantage of the logistics provider’s extensive multichannel retail expertise.

The state of the art facility, completed in 2012, will receive stock direct from portside at Teesport and process items to make them retail ready. The facilities will handle all order fulfilment for Antler customers – wholesale, retail and global on-line activity, to support Antler’s multichannel growth plans.

Julia Reynolds, Chief Executive at Antler said: “Antler is a great British brand which is well regarded at home and overseas. With our stockists ranging from well-known high-street chains, to independent retailers, it was vital to source a flexible logistics solution to match our ambition and reflect the quality of the brand. We needed a solution which would also allow for growth of online sales via our website. We look forward to a successful partnership with Clipper, to support our strategy for growth as our business continues to develop.”

Derek Hunt, Operations Director at Clipper added: “Antler are an exciting addition to our multi-user operations at Wynyard Park and we are delighted to introduce another customer to benefits of a portcentric logistics model. Our approach for Antler will look to remove complexity and risk from the supply chain process whilst offering their business and retail customers a first class experience.”

Clipper’s site at Wynyard Park has been designed to take advantage of the portcentric distribution model, whereby goods are handled and processed near to their point of entry to the UK. The solution can significantly reduce mileage and CO2 emissions, and takes advantage of Teesside’s excellent transport network, which in turn improves the speed to market. Antler stock is fed to Wynyard via Teesport and their existing UK based production facilities, to be processed for delivery across the country and around the world.

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